Adult Swim’s YouTube Channel
As Assistant Marketing Manager for Adult Swim, I oversee the network’s 6M+ subscriber YouTube channel. I strategize, produce, and create content that supports larger campaigns, showcases HBO Max content, and serves as a second-screen experience for the linear network.
The Magmafying Past: Storyboard to Screen
In support of Adult Swim’s The Shivering Truth, I produced and edited this evergreen “storyboard to screen” piece, with the animatic cut on the left and final product on the right. Since its upload in July 2019, the video has gone viral with 22M+ views. Its success is a testament to how successful repurposing content can be when executed properly.
The Eric Andre Show
Seasons 1-4 Compilations
Ahead of season 5 of The Eric Andre Show, I produced a series of thematic long-form compilation pieces, graphics package, and thumbnails. Since the show had been on hiatus for four years, these pieces were a great way to refresh viewers’ memory and reintroduce them to Eric and Hannibal. I strategically released one compilation every day for two weeks prior to premiere.